The Singapore office of Tribal DDB tapped Dharni Ng, a local beat-boxing talent with some international credentials, to headline its digital campaign for the new Volkswagen Polo GTI. The audio takes car noises that under normal circumstances would be totally obnoxious, and by mixing them with Dharni's sounds, makes them not so. Still, if you'd prefer a version without the canned samples, check out the earlier teaser video, where the artist works imitations of auto sounds into a single-shot performance.
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Uma Thurman Likes to Have Lots and Lots of Schweppes
Here's your odd celebrity commercial of the day—a new Schweppes spot directed by fashion photographer David LaChapelle and starring Uma Thurman, who can't stop huskily explaining her wanton desire to have Schweppes constantly, with anyone, anywhere. The other guy's line is actually quite funny, and redeems the very weird performance from Uma, who seems like she's been ingesting something besides fizzy water. In fact, if she's really into the sexual wordplay, she probably should drink something stronger, like Effen vodka.